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Concept Blog

Concept’s B2B blog that focuses on sales development, digital marketing, and CRM tips & tricks

Crafting an Effective Outbound Sales Playbook

In the dynamic world of sales, making sure your team is equipped with a well-defined outbound sales...

Salesforce and HubSpot Integration: What You Need to Know

As a sales or marketing professional, you understand the importance of having access to accurate...

Reap the Benefits of Marketing Automation

In today’s digital landscape, marketing automation is one of the most effective ways to optimize...

Harness the Power of Intent-Driven B2B Lead Generation Strategies

In the world of B2B lead generation, intent is everything. Knowing what your prospects want, what...

Concept Earns HubSpot Onboarding Accreditation

Concept has recently been awarded the HubSpot Onboarding Accreditation, a credential that validates...

Programmatic Media: What it is and why you need it

Programmatic media is a powerful marketing tool for businesses looking to maximize the...

Using HubSpot's Required Associations on Record Creation

When users create records in HubSpot, requiring associations is a solid solution for organizations...

3 Steps to Project Success with Concept

Keeping our current customers satisfied and cultivating long-term relationships with our clients is...

Preparing for 2023: B2B Lead Generation Strategies to Consider

Even though we’re beginning to see more and more light at the end of the tunnel with the sense of...

Concept Reaches Diamond as a HubSpot Solutions Partner

Since 2002, Concept has helped their clients revenue development goals by specializing in providing...

Concept Named a Top Workplace in Northeast Ohio

Copley, Ohio - June 27, 2022 Concept has been awarded a Top Workplaces 2022 honor by...

Five Crucial Steps to Lead Nurturing for Your Business

If you're like most businesses, your sales funnel isn't as mature as you'd like it to be. You...