An Overview of HubSpot Sales Hub [Updated 1/16/2023]
HubSpot Sales Hub, a powerful and easy-to-use suite, has an arsenal of tools and features to help...
Concept Blog
Concept’s B2B blog that focuses on sales development, digital marketing, and CRM tips & tricks
Using Sequencing in Your Sales Programs
Sales sequences - also referred to as sales cadences - can be a powerful tool for boosting...
How to Use Programmatic Video Ads
Programmatic video advertising has taken one of the most engaging content forms and revolutionized...
An Overview of Salesforce Marketing Cloud [Updated 12/19/2023]
Salesforce continues to dominate the CRM world with its cloud-based system catering to various...
Creating and Using HubSpot Email Templates [5 Example Templates]
Creating and using HubSpot’s email templates - found within the conversations tab - saves your team...
What are Programmatic Display Ads?
Display and programmatic advertising have been common words in the paid media space for a couple of...
An Overview of HubSpot’s Marketing Hub [Updated 11/28/2023]
HubSpot's Marketing Hub continues to be a powerhouse, empowering marketers to streamline their...
Creating and Using Your Outbound Sales Script
In the world of sales, where every interaction counts, having a well-crafted outbound sales script...
Defining and Using MQLs and SQLs During Inbound & Outbound Lead Generation
The journey from capturing initial interest to sealing a deal involves several stages in lead...
Which Programmatic Ad Platforms Are Best?
When it comes to programmatic media, we can typically break these tools into two categories: demand...
An Overview of Salesforce [Updated 10/09/2023]
A CRM (Customer Relationship Management) system is a vital tool for organizations seeking to...
Search Engine Optimization and AI Optimization: What is the Difference?
The digital content guru Neil Patel has officially done the work we all needed, to reveal ...