[contact-form-7 id="203"]

Lead Generation.


If your sales team is having difficulty generating B2B sales leads or are spending too long researching and hunting for the right prospect, then trust Concept to help your business improve your bottom line through better B2B lead generation. Concept has a proven track record of helping companies get more closed business through our lead generation and appointment setting services.

The Concept Difference.

Concept is a unique sales development and marketing agency. We specialize in helping our clients track all leads through any portion of the sales funnel. We develop a custom reporting dashboard for each client, so they have complete visibility into how their leads and campaigns are performing. With our partnerships with Salesforce and HubSpot CRM platforms, our clients are also able track their conversions from various media buying platforms. At Concept, we connect all sales and marketing efforts back to actual closed deals and prove true ROI.

Lead Generation

Lead generation is the process of drawing in and converting business prospects into someone interested in your company’s product or service. There is nothing worse than your sales team making a call and then spinning their wheels chasing down prospects that won’t take their call.

When your sales reps follow up on our B2B sales qualified leads, they’ll be delighted to experience that each B2B sales lead is interested in receiving their call.

Lead generation and qualification don’t happen by accident. Concept’s specific business development discipline requires a unique set of skills that allows for reliable lead generation and qualifying of sales leads. Our clients often seek help with lead generation services because their in-house sales teams are trained and compensated to focus on closing business – not generating new sales leads or managing those business leads.

Concept is one of the top lead generation agencies helping many organizations create more sales qualified leads and generating more revenue for our clients. If you need more sales qualified leads or need to improve management of your prospects, talk to our team and see how we can improve your B2B lead generation effort.

Our established lead generation process to qualify sales leads will help your business by:

Even though B2B lead generation is a crucial part of the sales process, most outside sales reps do not consistently make the effort or focus on the right activities to effectively develop new business leads. We help our clients spend more time meeting with qualified prospects rather than looking for them or having to qualify them.

We help our clients do what they do best – closing deals and winning new business – while we arm their salespeople with an efficient, effective lead generation effort. We also save our clients’ money by helping them avoid the cost of hiring, equipping, managing and motivating an in-house lead generation team.

Get these benefits when you outsource your lead generation and management services to Concept

Appointment Setting

Utilize Concept to accelerate your business development to fill your sales pipeline with a steady volume of quality leads. Our sales development representatives set appointments or generate B2B sales qualified leads by identifying whether the contact is a realistic prospect for your company based on lead qualification parameters that you set.

If the prospect is qualified, we then schedule the prospect for an appointment at a designated time and place.

Before Concept’s sales development representative (SDR) picks up the phone, we’ve already spent time understanding your business – from your brand, your business model, your value proposition, your offering, and your market. When we contact the customer, we deliver a message that holds their attention and makes them want to listen. Our B2B appointment setting goals ensure your prospective customer is available and committed to speak to you at the specified time.

Clients have chosen to work with Concept’s sales development team because we’re:

Clients hire Concept to generate sales qualified leads in a focused and detail oriented B2B lead generation services that create stronger connections between salespeople and qualified business leads. Our SDRs are staffed with experienced, business-savvy, battle-tested professional appointment setters and sales agents. Our sole focus is exceeding the expectations of our clients. We are constantly thinking and planning and strategizing about how to harness the power of our appointment setting company to generate bigger, faster sales results.

Why Choose Concept for Your Sales Development Needs

Data Cleansing

Concept is focused on making the best use of your time by cleaning up old prospect lists. Businesses move to new locations, change names, change corporate phone numbers or extensions, or place new decision-makers in charge. Count on Concept to help make sure that all your sales development efforts are focused on real prospects, using current, and valid information.

Prospect list cleanup and database vetting are essential to your overall business success. As we connect with each contact in your database, we update the outdated data with new, accurate information for your contacts including titles, correct spelling, phone numbers, and email addresses. Our sales development representatives capture multiple fields of information and input the data to your current database or CRM.

We know from experience nothing is more important than placing efforts on getting the right business connections. This is one of the most invaluable services we can provide to our clients.

Clean and Consistent Database

Your company database or CRM is a gold-mine of information. But it is as good as nothing if it’s not organized and updated regularly. The first step is to harmonize all your records and integrate data kept in silos- (like customer and prospect data, marketing or sales data) under proper categories. Merge the scattered information, remove duplicate records and fields and cleanse your data to part ways with anomalies, inconsistencies and redundancies. A database with accurate and regularly updated contact information serves as the best source to identify quality prospects.

Why is data cleansing important?

Data cleansing is important because when your data is outdated or incorrect, a gap is formed. This means your sales team wading through countless outdated documents and not focusing on the sales qualified leads that are so important today. Other reasons why data cleansing is of the utmost importance include: