How to Use A/B Testing to Improve Your Website Experience
User experience (UX) is crucial for any website, and incorporating A/B testing is a key aspect of...
Bound | Concept Blog: Marketing
Five UX Mistakes That Kill Conversion Rates
UX design is more than just making your website look good. There are actually UX strategies and...
AI-Generated Content Can Hurt Your Google Ranking
Based on early findings following Google’s March 2024 Core Update, AI-generated content can hurt...
Integrating Paid Social Advertising and Programmatic Media
While programmatic and social media advertising operate differently, marketers can leverage both to...
The Six Main Programmatic Advertising Channels
There's no denying the power of advertising in today's digitally driven world. Advertisers have...
Building a B2B Email Marketing Campaign [4 steps]
If you are interested in building your next B2B email marketing campaign or assessing how your team...