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Bound | Concept Blog

Concept’s B2B blog that focuses on sales development, digital marketing, and CRM tips & tricks

What Makes a Winning B2B Email Marketing Strategy: Design

A well-designed email is important for a multitude of reasons. For B2B email design strategies,...

What are Programmatic Audio Ads?

With more people listening to podcasts, audiobooks, and other audio content, marketers should be...

Content Remix in HubSpot's Content Hub

Content Remix is one of the newest and most popular features available in HubSpot's Content Hub. T...

Blog Narration and Image Generation in HubSpot's Content Hub

HubSpot's Content Hub comes packed with AI-powered tools that help marketing teams scale,...

AI Blog Generation in HubSpot's Content Hub

AI Blog Generation - one of the many new features available in HubSpot's Content Hub - is an...

Brand Voice in HubSpot's Content Hub

Brand Voice - one of the many new features available in HubSpot's Content Hub - is an AI-powered...

What is HubSpot's New Content Hub? [Formerly Known as CMS Hub]

On April 3, HubSpotofficially announced Content Hub – formerly known as CMS Hub – and their new...

AI-Generated Content Can Hurt Your Google Ranking

Based on early findings following Google’s March 2024 Core Update, AI-generated content can hurt...

HubSpot's Smart Sales Playbook [Updated 3/05/2024]

For sales leaders looking to create repeatable, scalable, and reportable processes, HubSpot's Sales...

Understanding Salesforce’s Seller Home

If you’ve logged into your Salesforce recently and come across a new home page, you haven’t done...

Evaluating the Lifetime Value of a Customer for ROI

As an experienced lead generation and business development agency, we understand that acquiring new...

Integrating Paid Social Advertising and Programmatic Media

While programmatic and social media advertising operate differently, marketers can leverage both to...