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Bound | Concept Blog

Concept’s B2B blog that focuses on sales development, digital marketing, and CRM tips & tricks

How To Generate High-Quality B2B Leads in Paid Search

B2B Lead Gen Paid Search campaigns can be some of the most difficult to perfect because unlike...

Sales Prospecting with a Campaign Mindset

Crafting successful sales strategies has never been easy, but it becomes even more challenging as...

Poor Web Development Could Hurt Your eCommerce Business

In the world of eCommerce, your website is a powerful tool that can make or break your business....

Sales Automation Tools: Which Ones Are Worth the Investment?

The main goal of many sales teams is to boost their numbers through efficiency and consistency....

Using HubSpot Tasks for Sales Teams

Sales teams are constantly asked to balance multiple priorities, keep track of their follow ups,...

Understanding B2B Email Metrics

Email campaigns are crucial for B2B marketing success, as we see this medium continues to play a...

When To Trigger Automated Emails

As the marketing landscape becomes increasingly complex, email marketing in particular remains a...

HubSpot's Acquisition of Cacheflow

On October 11, HubSpot officially announced its acquisition of the CPQ and automation software, ...

Working Your B2B Prospect List

In the competitive landscape of B2B sales, the prospect list is an important asset in successful...

Mastering B2B Email Marketing Content Components

Email marketing remains a powerful tool for building relationships, nurturing leads, and driving...

Everything You Need to Know About Google Merchant Center

Google Merchant Center is a tool that allows sellers to list their items in Google Shopping’s free...

What is HubSpot's Breeze Intelligence?

Announced on September 18 at Inbound 2024, HubSpot’s Breeze Intelligence is a B2B-focused data...