Resources

Explore valuable resources to skyrocket your sales development.

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Blogs from the Experts at Concept

Stay ahead of industry trends, best practices, and the latest news around sales development, Salesforce and HubSpot, and digital marketing. Whether you're seeking practical advice or strategic guidance, our blogs are a go-to resource for marketing excellence.

Get the Latest Insights Into Lead Generation

What Marketers Should Know About Google Going Into 2025

| December 12, 2024

Google’s dominance in online search and advertising has shaped digital marketing for years, but as we look to 2025, the landscape could be on the..

How To Generate High-Quality B2B Leads in Paid Search

| November 26, 2024

B2B Lead Gen Paid Search campaigns can be some of the most difficult to perfect because unlike eCommerce, where revenue is often generated in the..

Sales Prospecting with a Campaign Mindset

| November 22, 2024

Crafting successful sales strategies has never been easy, but it becomes even more challenging as workloads increase and prospects get hit with..

Case Studies

Dive into our collection of case studies and learn how businesses like yours have achieved remarkable results through our tailored strategies and innovative solutions.

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Overcoming Challenges

Read how Concept worked with JCB to overcome dealer network lead generation management and brand awareness challenges with an outreach sales strategy that leveraged outbound calls and emails.

Grow New Prospects

Read about Concept and Panalpina’s partnership to grow new prospects, manage leads, and generate more revenue through outbound calling to identify essential qualifiers within key accounts.

Improved Communications

Learn how Concept and Hodge partnered to improve communications for several key business areas using CRM technology - new/used inventory, rental inventory, credit applications, and demo requests.

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Grow eCommerce Sales

See how Concept and Winter Park Cycle’s partnership to grow eCommerce sales through paid search, display advertising, and Google Merchant Center, led to record sales in 2023.

Check Out Our Latest Videos

From B2B lead generation tips and tricks to improving CRM utilization, our videos cover all things sales, marketing, and CRM.

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Redefined

Concept, a full-service sales development agency, is redefining sales development through our partnerships with our clients through design, implementation, and execution of their B2B sales and marketing strategies.

About Concept

Concept is your lead generation expert with over 20 years of full-funnel, lead management experience. We help your company grow with custom CRM consulting, appointment setting services, and full service marketing solutions.

The Right Partner

Need a proven lead generation partner? Our video highlights five crucial selection criteria, ensuring optimal outcomes. Discover how our team collaborates with businesses for superior lead generation and insights.

Bite-Sized Information

For quick, bite-sized information, check out our infographics. We include tips, tricks, and ways to overcome various sales and marketing challenges.

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Avoid Summer Sales Slump

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Selecting
a CRM Agency

B2B Lead Gen Call Approach