Sales Engine vs. RevOps: What’s the Difference and Do You Need Both?
If you’re navigating today’s revenue landscape, you’ve likely encountered two buzzwords that seem to overlap: “sales engine” and “RevOps.” Both..
Why "Appointment Setting" and "Lead Generation" Are Not Synonyms
In B2B sales and marketing, “lead generation” and “appointment setting” are often used interchangeably. While both are essential components of a..
The "No-Show" Epidemic: How to Ensure Your Appointments Actually Happen
You've done the hard work. Your B2B appointment setting process generated qualified leads. Your sales team scheduled discovery calls. Then the..
Overcoming Challenges
Read how Concept worked with JCB to overcome dealer network lead generation management and brand awareness challenges with an outreach sales strategy that leveraged outbound calls and emails.
Grow New Prospects
Read about Concept and Panalpina’s partnership to grow new prospects, manage leads, and generate more revenue through outbound calling to identify essential qualifiers within key accounts.
Improved Communications
Learn how Concept and Hodge partnered to improve communications for several key business areas using CRM technology - new/used inventory, rental inventory, credit applications, and demo requests.
Grow eCommerce Sales
See how Concept and Winter Park Cycle’s partnership to grow eCommerce sales through paid search, display advertising, and Google Merchant Center, led to record sales in 2023.
Redefined
Concept, a full-service sales development agency, is redefining sales development through our partnerships with our clients through design, implementation, and execution of their B2B sales and marketing strategies.
About Concept
Concept is your lead generation expert with over 20 years of full-funnel, lead management experience. We help your company grow with custom CRM consulting, appointment setting services, and full service marketing solutions.
The Right Partner
Need a proven lead generation partner? Our video highlights five crucial selection criteria, ensuring optimal outcomes. Discover how our team collaborates with businesses for superior lead generation and insights.
Avoid Summer Sales Slump
Selecting
a CRM Agency
B2B Lead Gen Call Approach
9 Tips for Successful SEO
