Appointment Setting Benchmarks in Industrial Sales: What 2.3% Conversion Really Means
When it comes to industrial sales, numbers matter. Benchmarks help sales leaders understand...
Jason Wisener
Director, Sales Development Operations
Data-Enriched ICPs for Capital Equipment Manufacturers
Capital equipment sales are complex and include long cycles and high stakes. You’re not just...
Driving TOFU Success: Strategies to Increase Lead Generation
The top-of-the-funnel (TOFU) plays a vital role in fueling your sales engine. Without a steady...
Symptoms of an Unhealthy Sales Engine
A sales engine is key for consistent growth and revenue and smooth business operations. But, like a...
How to Get Meetings for Your Sales Team
Securing meetings is the lifeblood of sales. Meetings open the door to new opportunities, build...
What to Look for in a Cold Calling Agency
When it comes to generating new leads, driving sales, and building relationships, cold calling...
Sales Prospecting with a Campaign Mindset
Crafting successful sales strategies has never been easy, but it becomes even more challenging as...
Sales Automation Tools: Which Ones Are Worth the Investment?
The main goal of many sales teams is to boost their numbers through efficiency and consistency....
Sourcing Contact and Company Data for Prospecting
Understanding your target persona is the first step when sourcing contact and company data for...
Creating and Using Your Outbound Sales Script
In the world of sales, where every interaction counts, having a well-crafted outbound sales script...
Crafting an Effective Outbound Sales Playbook (Updated 4/22/2025)
In the dynamic world of sales, making sure your team is equipped with a well-defined outbound sales...
3 Steps to Project Success with Concept
Keeping our current customers satisfied and cultivating long-term relationships with our clients is...