We Open the Door. You Close the Deal.

Concept.Blog: marketing automation

Which Marketing Automation Platform Should You Use?

Technology is quickly evolving for sales and marketing teams – just like in our daily lives....

CRM Adoption Program

One of the most common questions we get regarding CRM at Concept is: “How do I get my team and...

Lead Scoring Model Essentials: Three-Part Primer

Sales teams are focused on turning opportunities into either closed-won or closed-lost deals....