Concept operates like a 3PL (third-party logistics) by offering its clients an opportunity to outsource the entire lead generation and management process. This frees up the sales and marketing team to focus on turning over their bottom of funnel pipeline into closed sales, while the Concept team continues to manage and grow the top of funnel pipeline with new leads. Depending on the program, Concept’s services can include outbound lead generation, inbound lead qualification, customer experience and follow-up, email marketing, CRM, marketing automation, paid search, and search engine optimization (SEO).
Across the oceans, along the rails, in the skies and down the highway, supply chain management continues to move freight. Supply chain management enables business to source materials necessary to create a product or service and then deliver that product or service to customers. It is the backbone of our modern way of life is the supply chain logistics infrastructure.
Some companies hire a team to handle most of this process in-house, while others decide that outsourcing to a 3PL provider will free up time to focus on other parts of the business. Supply chain companies who leverage their employees and physical assets with a 3PL provider gain a network of independent carriers to provide customers with several benefits:
- Increased visibility
- Increased profit
- Higher safety and customer service scores, and
- Quicker reaction time in response to short-term and seasonal changes in demand.
