Jeff Harsh

Founded in 2002, Concept is an outsourced full-service B2B sales development, marketing, and CRM consulting agency helping our clients design, implement, and execute their B2B sales development and marketing strategies by increasing the Quantity, Quality, and Visibility of their sales leads.

Breaking Down Silos: How Sales, Marketing, and Customer Success Can Work Together

In theory, sales, marketing, and customer success should function like a well-oiled machine; each...

What is a Sales Engine?

When you hear the term “sales engine”, you might immediately think of sales teams, apps, and...

Lead Generation Terms: Know the Difference

Understanding key lead generation terms is crucial for holding informed, strategic conversations...

The Top Sales Tools Going Into 2025

Staying ahead in sales often comes down to having the right tools at your disposal. With technology...

Evaluating the Lifetime Value of a Customer for ROI

As an experienced lead generation and business development agency, we understand that acquiring new...

Concept Reaches Diamond as a HubSpot Solutions Partner

Since 2002, Concept has helped their clients revenue development goals by specializing in providing...

Concept Celebrates #20YearsofLeadGen

This February marks our 20th anniversary.

Twenty years ago, a {concept} emerged from our founder...

How Using Salesforce Chatter Can Improve Internal Communication

As someone who has been working in Salesforce for ten-plus years and has consulted and implemented...

Sales Development Tips for Material Handling & Supply Chain

The material handling and supply chain industries is a dynamic sector that presents unique...

Remote Work & Sales Development

Staying Close & Connected While Practicing Social Distancing

With the rapid spread of COVID-19, in...

How to Select the Best Digital Marketing Agency Partner

With the rise of digital in the marketing landscape, there has been rapid growth in digital...

Seven B2B Sales Development Trends to Watch in 2020

The B2B sales development landscape is always changing. Buyers have access to far more information...