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Concept Blog: lead management

Defining and Using MQLs and SQLs During Inbound & Outbound Lead Generation

The journey from capturing initial interest to sealing a deal involves several stages in lead...

Five Crucial Steps to Lead Nurturing for Your Business

If you're like most businesses, your sales funnel isn't as mature as you'd like it to be. You...

Make the Most of Email Nurture Campaigns

“On average, it takes 16 touches to qualify a lead”

- Lauren Zak, Concept’s Director of Account...

Sales Funnels & Lead Nurturing: A Tale of a Sales Lead - Part 2

We left off in Part 1 discussing some pitfalls companies run into with needing more sales leads or...

Lead Scoring Model Essentials: Three-Part Primer

Sales teams are focused on turning opportunities into either closed-won or closed-lost deals. But...

Five Ways to Implement a Lead Management Program

So you’ve made the decision to specialize your sales operation with a dedicated prospecting and...

Top Considerations When Outsourcing Sales Development

Business strategies were forced to change at the drop of a hat as the entire world dealt with...

Best Sales Development Tools

We are all in a time of uncertainty - trying to think 20 steps ahead on how to stay ahead in...

Maximizing Technology for Remote SDRs

Since most of the US is “social distancing,” how does a sales development agency handle their sales...

Remote Work & Sales Development

Staying Close & Connected While Practicing Social Distancing

With the rapid spread of COVID-19, in...