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Concept.Blog

Concept’s B2B blog for material handling, construction, supply chain, & other businesses focuses on sales development, digital marketing, and CRM tips & tricks

Taking Your Lead Generation to the Next Level

I am not talking about referrals or leads from existing customers. I am talking about new leads...

CRM Adoption Program

One of the most common questions we get regarding CRM at Concept is: “How do I get my team and...

Lead Scoring Model Essentials: Three-Part Primer

Sales teams are focused on turning opportunities into either closed-won or closed-lost deals. But...

21 Sales and Marketing Trends to Focus on in 2021

We all know that 2020 was a year of change that affected every industry in the global marketplace,...

How Using Salesforce Chatter Can Improve Internal Communication

As someone who has been working in Salesforce for ten plus years and has consulted and implemented...

4 Tips on Selecting the Best CRM Partner

Technology is constantly changing and quickly. Who would have thought that computers would become...

Five Ways to Implement a Lead Management Program

So you’ve made the decision to specialize your sales operation with a dedicated prospecting and...

Summer 2020 Salesforce & HubSpot CRM Updates

If your business is utilizing Salesforce or HubSpot then you are already well aware of the bevy of...

How to Get Past the Gatekeeper Series – 5 Ways Tone Is Your Tool

Tone sets a mood and a mood sets an atmosphere. Tone does not simply reflect having a bad attitude....

Four Essential Work Traits of a Successful Remote SDR

In the B2B appointment setting world, learning to navigate a work-from-home landscape and deliver...

Top Considerations When Outsourcing Sales Development

Business strategies were forced to change at the drop of a hat as the entire world dealt with...