What is HubSpot's New Content Hub? [Formerly Known as CMS Hub]
On April 3, HubSpotofficially announced Content Hub – formerly known as CMS Hub – and their new...
Bound | Concept Blog
Concept’s B2B blog that focuses on sales development, digital marketing, and CRM tips & tricks
AI-Generated Content Can Hurt Your Google Ranking
Based on early findings following Google’s March 2024 Core Update, AI-generated content can hurt...
HubSpot's Smart Sales Playbook [Updated 3/05/2024]
For sales leaders looking to create repeatable, scalable, and reportable processes, HubSpot's Sales...
Understanding Salesforce’s Seller Home
If you’ve logged into your Salesforce recently and come across a new home page, you haven’t done...
Evaluating the Lifetime Value of a Customer for ROI
As an experienced lead generation and business development agency, we understand that acquiring new...
Integrating Paid Social Advertising and Programmatic Media
While programmatic and social media advertising operate differently, marketers can leverage both to...
Sales Are Down - What Can I Do?
Companies everywhere are experiencing the same problem - sales are down. The reason for this varies...
An Overview of HubSpot Sales Hub [Updated 1/16/2023]
HubSpot Sales Hub, a powerful and easy-to-use suite, has an arsenal of tools and features to help...
Using Sequencing in Your Sales Programs
Sales sequences - also referred to as sales cadences - can be a powerful tool for boosting...
How to Use Programmatic Video Ads
Programmatic video advertising has taken one of the most engaging content forms and revolutionized...
An Overview of Salesforce Marketing Cloud [Updated 12/19/2023]
Salesforce continues to dominate the CRM world with its cloud-based system catering to various...
Creating and Using HubSpot Email Templates [5 Example Templates]
Creating and using HubSpot’s email templates - found within the conversations tab - saves your team...