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Bound | Concept Blog

Concept’s B2B blog that focuses on appointment setting and sales development, digital marketing, and CRM tips & tricks

Understanding B2B Email Metrics

Email campaigns are crucial for B2B marketing success, as we see this medium continues to play a...

When To Trigger Automated Emails

As the marketing landscape becomes increasingly complex, email marketing in particular remains a...

HubSpot's Acquisition of Cacheflow

On October 11, HubSpot officially announced its acquisition of the CPQ and automation software, ...

Working Your B2B Prospect List

In the competitive landscape of B2B sales, the prospect list is an important asset in successful...

Mastering B2B Email Marketing Content Components

Email marketing remains a powerful tool for building relationships, nurturing leads, and driving...

Everything You Need to Know About Google Merchant Center

Google Merchant Center is a tool that allows sellers to list their items in Google Shopping’s free...

What is HubSpot's Breeze Intelligence?

Announced on September 18 at Inbound 2024, HubSpot’s Breeze Intelligence is a B2B-focused data...

HubSpot's Breeze AI Platform

On September 18, in addition to the new Breeze Intelligence, HubSpot announced its Breeze AI...

Sourcing Contact and Company Data for Prospecting

Understanding your target persona is the first step when sourcing contact and company data for...

HubSpot’s New AI Search Grader Tool

HubSpot’s New AI Search Grader Tool is designed to help brands understand how AI-powered search...

Creating Sales Territories in Salesforce

For sales teams operating in multiple states and even larger ones, dividing and conquering sales...

Using AI for Sales Development Calls and Prospecting

With last year’s AI boom impacting the business world and the continued developments and use cases,...