Concept Blog: sales funnel

Five Crucial Steps to Lead Nurturing for Your Business

If you're like most businesses, your sales funnel isn't as mature as you'd like it to be. You...

Sales Funnels & Lead Nurturing: A Tale of a Sales Lead - Part 2

We left off in Part 1 discussing some pitfalls companies run into with needing more sales leads or...

Do You Need More Leads or More Sales? A Tale of a Sales Lead - Part 1

Lead Scoring Model Essentials: Three-Part Primer

Sales teams are focused on turning opportunities into either closed-won or closed-lost deals. But...