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Concept Blog: sales funnel

Sales Are Down - What Can I Do?

Companies everywhere are experiencing the same problem - sales are down. The reason for this varies...

Defining and Using MQLs and SQLs During Inbound & Outbound Lead Generation

The journey from capturing initial interest to sealing a deal involves several stages in lead...

Five Crucial Steps to Lead Nurturing for Your Business

If you're like most businesses, your sales funnel isn't as mature as you'd like it to be. You...

Sales Funnels & Lead Nurturing: A Tale of a Sales Lead - Part 2

We left off in Part 1 discussing some pitfalls companies run into with needing more sales leads or...

Lead Scoring Model Essentials: Three-Part Primer

Sales teams are focused on turning opportunities into either closed-won or closed-lost deals. But...