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Bound | Concept Blog

Concept’s B2B blog that focuses on appointment setting and sales development, digital marketing, and CRM tips & tricks

EmDash Review: Is Cloudflare's New CMS a Real WordPress Alternative?

Cloudflare’s EmDash is a new open-source, serverless CMS (released April 2026) that aims to be a...

Why "Handling Objections" Is the Wrong Mindset in Sales

Sales objections aren’t obstacles to overcome; they’re signals to interpret. When a prospect says,...

Concept Awarded Software Industry Specialist Badge from HubSpot

Concept is proud to announce we have received our second Industry Specialist Badge from HubSpot,...

HubSpot's Prospecting Agent Gets Spring Updates

The Spring 2026 update turns HubSpot’s Breeze Prospecting Agent into an outcome-priced,...

HubSpot's New AEO Tool: What You Need to Know

HubSpot has just released its new Answer Engine Optimization (AEO) tool, and it marks a significant...

Stop Pitching. Start Guiding: The SDR Discovery Call Framework That Books Better Meetings

Pitch-first SDR calls create resistance because prospects don’t trust value statements without...

Why Most Cold Calls Fail in the First 10 Seconds (And How to Fix It)

Most cold calls fail in the first 10 seconds because prospects’ brains treat unexpected calls like...

From Leads to Revenue: How OEMs Can Improve Dealer Conversion Rates

Original Equipment Manufacturers (OEM’s) invest millions in demand generation each year. Leads flow...

Microsoft Is Killing EWS: Here's What Every Salesforce Admin Needs to Do Before October 2026

Starting October 2026, Microsoft is retiring Exchange Web Services (EWS) in Exchange Online, and...

Google's AI-Generated Landing Pages: What the Patent Means for Your Website

Bottom line: Google has patented technology that could generate an AI-made version of your landing...

Salesforce Email Sending Options Explained: Outbound, SMTP Relay, OAuth (2026)

Salesforce has three main ways to send email: Salesforce outbound mail servers (Option 1), an SMTP...