Concept Awarded Manufacturing Industry Specialist Badge from HubSpot
Concept is proud to announce we have received our first Industry Specialist Badge from HubSpot, the...
Bound | Concept Blog
Concept’s B2B blog that focuses on appointment setting and sales development, digital marketing, and CRM tips & tricks
EOS and the Discipline of Realistic Targets: How Data-Driven Goal Setting Transforms Business Growth
The Entrepreneurial Operating System (EOS) transforms business growth by connecting long-term...
Understanding HubSpot's AI Agent Landscape
HubSpot has introduced a suite of AI agents designed to help teams handle large-scale workloads,...
From Search Engines to Answer Engines: Understanding the New Landscape of Digital Discovery
The digital marketing landscape has been experiencing its most significant transformation since the...
5 SEMrush Tools Non-SEO Marketers Actually Use (Beginner-Friendly Guide)
SEMrush has earned its reputation as one of the most comprehensive digital marketing platforms...
How To Generate High-Quality B2B Leads in Paid Search
B2B Lead Gen Paid Search campaigns can be some of the most difficult to perfect because unlike...
Sales Activity Tracking in Salesforce: A Complete Guide for Sales Teams
Sales teams rely on Salesforce to manage pipelines, forecast revenue, and track performance. But...
Should I Separate My Always-On Marketing and Campaigns?
Many companies struggle with lead generation because they blur the lines between different...
Using Emails Like Real Activities in Salesforce
Salesforce's Einstein Activity Capture has long been a double-edged sword for sales teams. While it...
How to Use Clay to Build a Targeted Prospecting List That Converts
Building a high-quality prospect list used to take weeks of manual research, data gathering, and...
Which Data Enrichment Tool is Best?
Data enrichment has become essential for go-to-market teams looking to maximize their CRM...
Sales Engine vs. RevOps: What’s the Difference and Do You Need Both?
If you’re navigating today’s revenue landscape, you’ve likely encountered two buzzwords that seem...